WHAT IS NAD
 
Nicotinamide Adenine Dinucleotide (NAD) is a metabolic co-enzyme that structures, repairs, and is an essential component of energy production (mitochondrial function); heavily involved in DNA repair and cell repair; responsible for turning certain genes on and off; and essential for maintaining neurotransmitter levels, for the proper functioning of the brain.
These specialized enzymes require constant replenishment.
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Below are some instances in which the body can lose or degrade natural NAD levels:
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Substance abuse
Alcoholism
Post Traumatic Stress
Anxiety
Depression
Chronic Traumatic Encephalopathy (CTE)*
Alzheimer's
Parkinson's
Neurodegenerative Diseases
Natural aging process
There are a number of conditions of metabolic stress including DNA damage. time zone disruption (ie jetlag, night shift) oxidative stress, sunlight damage, over eating, over nutrition, alcohol exposure that lead to a declining NAD. Then there is disease protesis like heart failure, and neurodegeneration that attack NAD. Boosting NAD is a reasonable goal, just as people want to remain fit and active and try to retain optimum organ function and vitality. Boosting NAD is one of the keys to ageing better- NR boosts NAD in times of cellular stress.  
 
MUST BE SHIPPED VIA COLD COURIER AND KEPT REFRIGERATED